This campaign is a celebration of the 130-year anniversary of one of the most iconic rings of all time: the Tiffany setting. What sets this ring apart is that it is not manufactured — it’s made. Crafted. Designed. Not by machines on an assembly line, but by something far more imperfect and as consequence far more precious: people.
That’s why for this campaign we wanted to do something Tiffany had never done before: feature authentic Tiffany artisans instead of models. And it was really an amazing experience.
Creative Director: Debra Fried
Copywriter: Luna Hurtado
Art Director: Dima Kronfol